Cross-disciplinary skills

Level base -

Embrace and optimize business development

Presentation

Why participate?

If you’re a scientist or technician and the commercial function still feels unclear — or even like the “dark side” of your entrepreneurial journey — it’s time for a new perspective. Whether alone or alongside your (future) BD team, your commercial strategy and actions can become sources of both revenue (of course!) and satisfaction.

Training Context:

This training will help you understand, adopt, and manage the essential tools for building strong and successful business relationships. It comes with practical resources, methods, and know-how.

Learning objectives

  • Develop a commercial mindset and approach.
  • Master the key stages of the sales process and their respective levels of communication.
  • Manage and evaluate each step of the commercial process.
  • Collaborate effectively with Business Developers (BDs).

Teaching methods

Interactive pedagogy, experience sharing, and a personal roadmap.

Audience

Executives with scientific and technical backgrounds.

Prerequisites

Ideally suited for participants with a defined or semi-defined offer.

Duration

1 day, 7 hours

Price

750 € HT (Public)
600 € HT (Membre)
300 € HT (Académique)

Prices: Excluding tax, as the training is not subject to VAT.
In-house training rate: Please contact us.

Trainers

Catalogue de formations-MabDesign-2023.pdf (12)

Claire

CUDREY

Founder
Cézame Connexions

The benefits of our courses

  • Personalized support
  • Skills assessment
  • Certificate of completion
  • Training quality evaluation
  • Accessible to people with disabilities (please contact us)

How to access and deadlines

Registering online or by e-mail is a pre-registration. We will process your request within one week:

  • Contact by e-mail or telephone
  • Sending of administrative and educational documents: training agreement, training programme and positioning questionnaire.

Signing the training agreement commits the company or individual to the training course. Cancellation conditions are specified in the training agreement.

When no session date is specified, pre-registration allows us to note your interest in a programme, and we will keep you informed as soon as a new session is organised.

For more information, contact Daphné Brisard: 02 47 36 63 18 or formation@mabdesign.fr